Sunday, December 6, 2015

Hootsuite - M. Prettyman


Organizations need a social media presence now more than ever.  However, managing social media takes time and human capital that can be costly.  Hootsuite is a company that provides comprehensive social media management for organizations of all sizes. The vision of Hootsuite is to take the complexity out of multi-social media platforms.

In addition to managing social networks, Hootsuite will monitor all social media to see what consumers are saying about a brand using their best-in-class social media monitoring tools.  Also, Hootsuite will engage audiences to gain insights for marketers, evaluate how well social media is being received, and increase the reach of an organization wth the APP directory, a collection of more than 80 applications.

Organizations look to Hootsuite as a resource and an extension of the internal marketing team.  The marketing team has the ability, through Hootsuite, to plan a marketing campaign for an entire year.  Posting marketing promotions through Facebook, Instagram, and Twitter in advance allows for a systematic, coordinated approach with much less work required by the marketing team.  The outcome?  A professional, organized, and dynamic social media campaign that drives consumers to make buying decisions.

Check out Hootsuite today!

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